Tea with varying amounts of milk/sugar depending on the day!
I’d never heard of PR and marketing until a couple of years ago- it seemed a really distant and inaccessible industry for any high-school leaver. After being introduced to my high school’s own PR and marketing agency, I was really excited by what they did. They gave me a couple of contacts to get myself an apprenticeship, which would fast-track me into the industry. I found Arch Apprenticeships based in Manchester who setup my interview with SG. And after a couple of interviews, I was part of the team.
Hard question. No week is ever really the same, but it almost always involves a mix of social media, brand and digital marketing.
Yes definitely, but I don’t want to pick up a ‘style’ of work. If you’ve got a creative style it just sets boundaries for what you can and cannot do. In my view, parameters should be for brands not people. I’d like to get most disciplines under my belt and right now I’m focused on mastering my type and front-end design skills.
I’m inspired by quite a few people, but I’d say I’m most motivated by people who disrupt others or whose work is instantly recognisable. To name a few I’d have to say Peter Saville, Kate Moross, Paul Smith, Samuel Burgess-Johnson and Finn Harries.
I’ve really enjoyed working as part of a smaller team. In larger teams, it’s much harder to get really invested and truly excited about the end goal, and there’s always a risk of too many cooks spoiling the broth. There’s none of that here.
Curious, motivated and creative.
Friends. Music. Gigs.
I’ve got the old Arctic Monkeys classic ‘Favourite Worst Nightmare’ on repeat at the moment. I don’t think I go a day without listening to a 1975 track too.