We have been working alongside the trade press since 1980. In this time, we have gained a clear understanding of what stories and angles will get the most impact in whatever type of media we are engaging with.
Our strong relationships with editors and journalists mean we can secure exclusive opportunities for our clients, driving value and increasing visibility. Meanwhile, regular meetings and catch-ups help us to keep up to date with the topics your target audience is most interested in.
Some of the work we have done with the media has included:
- Facilitating editor meetings and site visits
- Creating and implementing media plans
- Feature-specific content
- Collaborative content with trade media
- Arranging speaking opportunities at trade exhibitions and events