About Smith Goodfellow PR

You can read a bit about our illustrious history here if you wish, but this is who we are now – a small team with a wide vision and big scope.

It works because we have a highly dedicated core team of PR professionals, working with a much bigger team of trusted partners.  We each bring particular skills and strengths to the mix so that we can offer a full and exceptional service to our clients.


Cathy Barlow

Managing Director

Cathy has worked for and with Smith Goodfellow PR for many years, starting as a receptionist in 1985 in the hopes of being taken on eventually as a writer.  Within a year she was  managing her own client account (SFS Stadler) before a change in family circumstances led to her becoming a freelance writer.  After a number of years of different work, including freelance and voluntary roles she returned full time to SGPR as an Associate Director in 2003, finally taking over the business with her partner Paul and becoming Managing Director in May 2010. Cathy is an Accredited Practitioner with the CIPR.   She is renowned for her copy writing skills and for drinking vast quantities of mint tea in the course of the day.

Paul Barlow



Paul joined the Board of Smith Goodfellow in 2010, after a 26 year career in local government. He brings a wealth of experience in management skills to the company, along with a talent for creative thinking and a very practical understanding of the construction industry (he was a qualified electrician before Stockport MBC called).  An avid music and football fan, he also likes to get out climbing whenever he can, but can generally be found online taking part in one of the many social media platforms he uses.

David Heil

Account Manager

With a Masters degree in GIS (Geographic Information Systems – I know, we had to look it up too), David has also mastered the art of PR, taking on responsibility for writing press releases, technical articles and ably dealing with the day to day administration of client accounts. He is an Accredited Practitioner with the CIPR, as well as a member of the PRCA.  He is also a keen football fan; his presence has led to some lively banter in the office about the relative virtues of Manchester United (David) and Manchester City (Paul).


Kelly Oldham

Social Media Manager

By day, Kelly is responsible for various tasks, such as financial accounts, press release booking, social media management, and writing. She is also a member of the PRCA. By night, you may find her exploring activities such as ‘aerial swing’, ‘Ashtanga’, gym classes, creative writing or working through the growing list of books to read. She is now entering her final year of an English language and literature degree.

Jodie Affleck Jodie Affleck (supplied)

Account Executive

Jodie is the newest member of the SGPR team. Recently graduating with a First in English Literature, her creativity and desire to organise just about anything and everything (she’s already tackled the tea cupboard) sees her smiling through the day as she updates project plans, creates content and ensures all our projects are progressing smoothly.

When she is not exercising her passions in the office, she likes to relax through scriptwriting, road trips, drawing animals and being entirely useless at pub quizzes.

This is our core team, but we can offer much more – take a look at our creative partners